Nathan Khider is the owner of Nathan K Real Estate, a top-ranked property consultancy specialising in buying and selling some of the Capital’s most exclusive homes. Here, he offers some insight on navigating London’s dynamic property market – including the evergreen postcodes, and up and coming areas to invest in. www.nathankrealestate.com
Positive Relationships
Buying and selling property will always be exhilarating — and exhausting — but according to Nathan, successful investments begin with the relationships you build. “Start by identifying and concentrating on one or two specific areas where you’d like to buy. This focus allows you to become familiar with local pricing and availability, and enables you to build strong relationships with estate agents who specialise in those neighbourhoods. A good relationship with local estate agents can also give you a competitive edge: agents are more likely to call serious buyers first when new properties come to market. By maintaining regular contact and demonstrating your commitment, you’ll stay at the front of their minds.”
Prepare for Prime
For many high-net-worth individuals, certain areas reign supreme. “Properties in locations like Knightsbridge, Belgravia, and Mayfair continue to be high demand London investments, closely followed by areas such as Chelsea, Kensington, and Holland Park in West London. The Beckhams reside in an impressive Grade II listed building in Holland Park – which obviously does no harm to property prices – but while the area will always be key to premium real estate, there are still some really good spots in Holland Park where you can find houses to buy, renovate, and then successfully flip. There are also lots of low leases around the area, which make it appealing to developers.”
New Opportunities
London currently offers a wealth of new investment opportunities with premium postcodes. “There are some really exciting developments happening within prime areas, which are growing in popularity, including Chelsea Barracks, and 1 Mayfair, which is a brand-new development set to be completed in Spring 2026. Apartments start at a cool £35 million and overseas investors from China and Saudi Arabia are taking a keen interest in the area.”
Track Hotspots
For those looking for more square feet for their finances, Nathan suggests further afield. “I have seen a sudden boom for luxury homes in one of North London’s quieter areas, De Beauvoir, where the average price is around £855,213 – but it’s the more expensive properties that buyers are searching for, with demand for houses around £2 million. It is a peaceful area with a community feel, so families are making offers at or above the asking price, and out-bidding each other in an attempt to secure their home. When it comes to Notting Hill, Portobello and Westbourne Grove, the pound per square foot is quite high — between £1,300 and £2,000 — but this can go significantly higher for other prime property locations, meaning you can generally get a lot more for your money.”
Buy The Dream
Whether you love modern architecture or crave old-world charm, there’ll no doubt be some non-negotiable boxes that simply must be ticked. “For most buyers, a dream home will be a detached house with a large open plan kitchen, dining, and living area, with a sunny South-facing garden. Paying some thought to sustainability will also pay off — perhaps using solar panels or switching to a heat pump instead of gas combi boilers. And for an extra flourish, everything from tennis courts and swimming pools to boathouses will drive up value. We recently had a house in Woolwich with plenty of add-ons that sold for an impressive £4 million.”
Select Your Dream Team
Engaging with the right people will ensure your property journey runs smoothly. “Choosing the right solicitor is crucial in both buying and selling. Avoid large conveyancing firms that process cases in bulk with limited personal interaction. Instead, opt for a solicitor who offers clear communication, accessibility, and prompt service. If you’re selling, have a professional survey done in advance, and share it with potential buyers to help highlight any issues that might otherwise delay or derail the sale. Transparency builds trust and helps prevent deals from falling through later.”
Don’t Go Low
And finally, here are Nathan’s last words of advice for buying or selling in London. “Never, never be swayed by low fees. It is obviously tempting to go with the estate agent offering the lowest, but this may be a bad investment in the long-run. In the Capital, average fees typically range from 1.5% to 2%, but a slightly higher commission can incentivise agents to work harder on your behalf. Ultimately, a motivated and proactive agent is worth the investment.”
